The full cold-email system — not just a sending tool.
FlowTrade gives you the verified leads, the proven email sequences, the deliverability handling, and the reply tracking — so cleaning, HVAC, landscaping, and trade businesses can book calls in under 15 minutes.
Live today: commercial cleaning · HVAC + landscaping
Verified leads. Proven sequences.
Calls on your calendar
From niche to booked calls — four steps, no marketing background required.
You pick where you want to play. We hand you everything else — the list, the messaging, the sending engine, the inboxes, the reply detector. Your job is the close.
- 01
Pick a niche and a region
Tell us your vertical (commercial cleaning, HVAC services, or Landscaping) and the city or region you want to dominate. We start there.
- 02
Get a verified target list
We hand you a preview list of businesses that match your ICP fit — company name, city, website, and why each one fits. No scraping noise — just real local businesses.
- 03
Sequences send on autopilot
A 4-step opener → followup → bump → breakup sequence goes out from warmed-up inboxes, rotated across providers, with spam checks before each send.
- 04
Replies land in your queue
FlowTrade flags every reply as interested / not now / out of office, and books interested replies straight onto your calendar. You show up to a warm conversation.
Infrastructure ≠ a full system.
Instantly and Smartlead give you a sending engine. We give you the list, the messaging, and the qualification logic — so the engine has something good to send.
With FlowTrade
Built in- Verified target listsPre-fit, business-grade leads sourced for your niche + region — not a raw dump.
- Vertical-specific sequencesA 4-step opener-followup-bump-breakup sequence written for your trade, not generic SDR boilerplate.
- Qualification baked inReply tracking classifies every response so you only spend time on real conversations.
- Deliverability handled end-to-endWarmup, rotation across providers, spam checks, and pre-send copy review — so the emails land.
- Calendar booking built inWhen a prospect replies, they go on your calendar — no back-and-forth, no missed windows.
- Built for trade ownersPlain language. No funnels, no agency retainer, no jargon. If you can describe your niche in one sentence, you can launch a campaign.
With generic cold-email tools
Your job- Just a senderYou still have to find leads and write copy yourself.
- You write sequencesGeneric copy that reads like every other cold email.
- You do the qualifyingEvery reply ends up unfiltered in your inbox.
- Mailbox rouletteYou buy domains, warm inboxes, and pray nothing lands in spam.
- Manual back-and-forthYou schedule meetings by hand after every reply.
- Built for SDR teamsSteep dashboards, jargon, agencies required to operate.
A 2-person cleaning company booked 22 calls in 30 days.
A husband-and-wife commercial cleaning team in the Midwest ran FlowTrade against a 50-business office-cleaning list in their region. We sent the opener → followup → bump → breakup sequence from warmed inboxes, the reply detector sorted every response, and the 22 interested replies went straight to their calendar. They stayed on jobs; the campaign ran in the background.
I was sceptical that email would work for cleaning. We signed three of the booked calls inside week one — two are now on monthly contracts. The system did the prospecting while we ran jobs.
Three tiers. Pick by lead volume — not by feature checklist.
Every plan ships the full system — verified lists, sequences, deliverability handling, and reply tracking. The plans scale with how many leads you can work, not what you unlock.
Starter
For solo operators running their first campaign.
- 1 active campaign
- Up to 1,000 leads / month
- 1 reply seat
- 1 vertical unlocked — commercial cleaning
- Reply tracking + calendar booking
Pro
For trade businesses expanding beyond one city.
- 10 active campaigns
- Up to 10,000 leads / month
- 3 reply seats
- All current verticals — cleaning, HVAC, landscaping, pest control, plumbing
- Warmup tools + per-send spam checks
Scale
For franchises and multi-region operators.
- 50 active campaigns
- Up to 50,000 leads / month
- 10 reply seats
- All current + upcoming verticals
- Dedicated warmup + deliverability engineer
Running more than 50,000 leads a month? We ship custom plans for franchises and multi-region operators.